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Sponsorship

Sponsorship Options

Sponsorship Package Brochure [PDF 650KB]

Be a part of something VERY Special that truly brings the entire community together

Each February, over three days under the glorious Canberra summer sunshine, something very special unfolds in the heart of Civic, Australia’s premier celebration of cultural diversity — the National Multicultural Festival.

More than 270,000 people flock to the heart of the capital to enjoy and participate in the annual event.

For 20 years, the festival has drawn performers and participants from across the globe. They come together to bring to life a cross-cultural experience like no other in Australia.

There’s food from every far flung corner of the world. There’s dancing in every way the human body can stretch. There’s fun for every member of the family.

Each year, the National Multicultural Festival actively involves more than 350 community groups, up to 70 diplomatic missions and dozens of national and local businesses through participation and sponsorship.

In fact, sponsorship of the National Multicultural Festival offers many rewards but probably the best benefit for your organisation is the exposure to tens of thousands of people during the festival itself, and the extensive promotional period during the lead up to it — this includes website, social media, newspaper, radio, ministerial events and mainstream media/publicity.

The possibilities are endless in terms of sponsorship opportunities. Outlined over the following pages are some available options but we can also tailor packages to suit your organisation.

By partnering with us, your organisation will open itself to a culturally diverse audience, keen to devour exotic tastes and learn more about enchanting cultures though the National Multicultural Festival.

Where in the world can we take your organisation?

DIRECTOR
National Multicultural Festival

EVENT

For sponsorship to the value of $150,000
plus, EVENT sponsors receive:

  • Naming rights of the entire festival which includes key elements such as:
    • African Village
    • Arab Street
    • Children’s Sanctuary
    • Europe Street
    • Food and Dance Spectacular
    • Greek Glendi
    • India in the City
    • Indigenous Showcase
    • Opening concert
    • Pacific Islander Showcase
    • Seniors’ Sanctuary
    • Turkish Bazaar
    • many more.
  • Verbal acknowledgement at all public event speeches, including Minister, Director-General and VIP addresses.
  • Logo displayed on festival promotional material, including, but not limited to: the festival website; flyers; invitations; and program guide.
  • Logo, business bio and hyperlink to appear on the festival website.
  • Signage promoting your business on two stages.
  • Twelve complementary invitations to attend the National Multicultural Awards and Dinner ceremony, verbal acknowledgement and inclusion in official photography.
  • Logos printed on both the finalists and award winners certificates.
GOLD

For sponsorship to the value of $20,000 to $50 000 plus, GOLD sponsors receive:

  • Naming rights to one of the festival’s events.
  • Verbal acknowledgement at all public event speeches, including Minister, Director-General and VIP addresses.
  • Logo displayed on festival promotional material, including, but not limited to: the festival website; flyers; invitations; and program guide.
  • Logo, business bio and hyperlink to appear on the festival website.
  • Signage promoting your business on one stage.
  • Six complementary invitations to attend the National Multicultural Awards and Dinner ceremony, verbal acknowledgement and inclusion in official photography.
SILVER

For sponsorship to the value of $5000 to $20 000 plus, SILVER sponsors receive:

  • Verbal acknowledgement at all public event speeches, including Minister, Director-General and VIP addresses.
  • Logo displayed on festival promotional material including, but not limited to: the festival website; flyers; invitations; and program guide.
  • Logo and hyperlink to appear on the festival website.
  • Verbal acknowledgement during the performance by the event Master of Ceremonies for the National Multicultural Awards and Dinner ceremony.
  • Four complementary invitations to attend the National Multicultural Awards and Dinner ceremony and verbal acknowledgement during official proceedings.
COMMUNITY
SUPPORTERS

For sponsorship to the value of $1000 COMMUNITY SUPPORTERS will receive:

  • Logo and hyperlink on the festival website.
  • Presentation of a National Multicultural Festival Certificate of Appreciation by the Minister for Multicultural Affairs.
COMBINATION
SPONSORSHIP

Agree now to sponsor the National Multicultural Festival for the next three years and your business will receive a 10 per cent discount off the Multicultural Festival price for the next two years and National Multicultural Festival sponsorship, for a package of equal or greater value, payable annually.

Please note the offer is available for SILVER and above category sponsors only.

CUSTOMISED
SPONSORSHIP
PACKAGES

Do you have another idea for sponsorship or have a set budget?

We would be delighted to tailor a package to suit your requirements and ensure your marketing objectives are met.

We'd be happy to hear from you and discuss ideas and options.

The National Multicultural Festival team can be contacted at:

T 6205 0522
E multiculturalfestival@act.gov.au
W multiculturalfestival.com.au

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